Fort Rock

For Fort Rock Workwear, I tackled the challenges of a costly photoshoot that failed to deliver the impactful visuals needed for effective advertising. Using generative AI, I trained a custom model to create high-quality imagery that highlighted product features with precision and style.

This approach not only replaced an underwhelming 3D render but also delivered visually compelling assets that perfectly aligned with Fort Rock’s brand. By overcoming traditional creative hurdles, the result was a cost-effective solution that elevated their marketing content and demonstrated the power of AI in delivering innovative, practical outcomes.